In June 2025, USA Today ranked Amarillo as the #1 midsize city for growth in the U.S., recognizing the city’s strategic planning, workforce development, and community momentum. For those familiar with Amarillo’s steady transformation, this recognition comes as no surprise. With expanding industries, affordable living, and a proactive economic development strategy, Amarillo is redefining what’s possible for midsize cities in America.
At the Amarillo Economic Development Corporation (AEDC), we’re proud to be part of this growth story, and we’re here to help new and existing businesses thrive in one of the fastest growing cities in Texas in 2025.
Amarillo Economic Growth: Why It’s Happening Now
Amarillo’s growth didn’t happen overnight. It’s the result of years of investment in infrastructure, workforce development, and targeted industry support. While many cities faced stagnation in recent years, Amarillo doubled down on smart economic development, leveraging its geographic location and diverse industries.
From bioscience and advanced manufacturing to logistics and food production, Amarillo’s economy is both resilient and forward-thinking. As of 2025, Amarillo’s job growth, population trends, and business investments outpaced dozens of similar-sized cities, helping it earn top placement in USA Today’s growth rankings.
A Cost-Effective, Business-Friendly Environment
One of Amarillo’s greatest strengths is its cost of living, 17% lower than the national average (Payscale, Amarillo, Texas). Paired with a low cost of doing business, Amarillo shines as a midsize city perfect for citizens and businesses alike. For entrepreneurs and corporations, this translates to better margins, easier expansion, and more accessible workforce retention.
In a time when companies are rethinking their footprint, Amarillo offers a competitive edge with:
- Affordable commercial real estate
- Business-friendly tax environment
- Targeted incentives through AEDC
- Streamlined site selection support
These factors make Amarillo business development not only feasible, but highly attractive to organizations looking to future-proof their operations.
Talent Pipeline and Education Infrastructure
Sustainable growth requires more than low overhead; it requires people. Amarillo’s robust education ecosystem is key to developing a workforce ready for tomorrow.
From Texas Tech University Health Sciences Center and West Texas A&M University to Amarillo College and Amarillo Independent School District, the city supports a continuous pipeline of skilled workers across bioscience, trades, logistics, and STEM. This education-to-employment approach is one of the reasons Amarillo stands out for economic development in Texas.
In fact, workforce development initiatives, such as AEDC’s internship programs and career readiness efforts, ensure that business opportunities in Amarillo are supported by a capable and growing population.
Strategic Location for Logistics and Supply Chain Success
Centrally located between Denver, Dallas, and Oklahoma City, Amarillo is a logistical powerhouse. With I-40, I-27, the BNSF Railway, and Rick Husband International Airport, Amarillo connects easily to major markets across the U.S.
This accessibility is one of the reasons why distribution centers, trucking companies, and freight-reliant industries are rapidly expanding in the region. Businesses seeking to optimize transportation costs, reduce delays, and reach customers faster are finding Amarillo’s infrastructure perfectly positioned.
Quality of Life That Keeps People Here
Beyond numbers and statistics, Amarillo’s economic growth is seen through its livability. Amarillo offers:
- Short commute times
- Expansive green spaces and parks
- Cultural amenities like the Amarillo Museum of Art and the Globe-News Center for the Performing Arts
- A rising culinary and downtown scene
The Amarillo community development strategy includes investing in both the workforce and the overall well-being of residents. Whether you’re building a business or raising a family, Amarillo provides the balance of opportunity and lifestyle that so many midsize cities struggle to maintain.
Why Businesses Are Choosing Amarillo in 2025
From national media recognition to real-world investment, the momentum is clear. Amarillo has become a blueprint for sustainable, inclusive growth among midsize American cities.
If you’re exploring business opportunities in Amarillo, Texas, now is the time to act. The city’s infrastructure is ready, its workforce is growing, and the community is aligned on building a thriving, diversified economy.
Explore What’s Possible with AEDC
At the Amarillo Economic Development Corporation, we’re here to support business expansion, relocation, and startup success.
Let us help you tap into one of the most dynamic growth stories in the country.
Contact the Amarillo Economic Development Corporation today to discover why Amarillo isn’t just growing—it’s leading.
